It’s Your Ride – Cinecycle Productions Urban Biking Video

I first saw this video months ago actually. In this short put on by Cinecycle Productions funded by Hutchinson tires, we follow two very unique riders through the city. Other than being a complete sucker for a Masi fixie, this video illustrates how much cycling can mean to two completely different individuals. As a rider that loves just about anything that pedals, this video is a reminder that there is no “right way” to enjoy pedal propelled forward motion. The bicycle has been around for ages and as the sport and lifestyle continue to grow, we are able to enjoy this mode of transportation in ways we never thought possible. There is no “right way” to ride a bike…just the fact that you are riding one is all that matters…
The guy on the Masi fixie has some pretty sick skills to make thing even better. Riding a fixie is a skill unto itself and he makes it look easy…
It also has to be one of the best promotional vids I have ever seen for tires.
Directed by Daniel Leeb of Cinecycle Productions.
This short film features Alfred Bobe Jr. and Fatimah Durkee. The film spins a visual ballad between the two cyclists experiencing the city in their own unique ways. Both cyclists are city dwellers who amidst the chaos of the concrete jungle have created a private and peaceful psychological space as they traverse the streets. They are both alone and yet they are both very much aware of each others presence. The film speaks to the harmony with one’s environment that can be found while riding a bicycle in a city and the synchronistic connection we can have with those we have not even met. The short was commissioned by Hutchinson tires.

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